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How To Write A Press Release For An Event

You’re responsible for telling the public about a new event your company will hold. What’s your first move? To prepare a press release, of course. But writing a press release may be more difficult than it seems at first. What should a press release include, and how...

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How To Write A Press Release For An Event
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Entrepreneurial Marketing: What It is and How to Use It

Considering the new digital marketing age that we now live in, entrepreneurial marketing has become a means for entrepreneurs to market their products and services. They can do so just as efficiently as some of the more stable businesses and fortune 500 companies...

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marketing written on grey
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How to Build a Brand for Your Business: the Basics

You can’t be recognized in your business industry without an identity. Business owners often forget why it’s important to build a reputation around the brands they have. Every product and service is only as good as the person or people who are selling it. You have...

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brand written in white on pink background with yellow construction machinery
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Business Development Vs Sales: What Does Each Do?

Conducting business efficiently to generate profit while maintaining ethical and professional standards is the ultimate goal of most organizations. Although some may view sales as the primary means of achieving this objective, the process is more deeply embedded in...

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business scheme with the main departments